If a new planet came into our solar system, like this, but with a little more gravity, a very thin atmosphere that would still count as a vacuum, and a bit more ice, would you want to colonize it? Would the general public want to?
Horse island in the Summer Isles, Scotland. Once inhabited, it now is just home to a herd of wild goats. There are many islands here like this. Nobody wants to live on them because they are so inaccessible. And in other places on Earth - because they are too cold, or too hot, or too dry, or in other ways are not quite perfect for human habitation. Much of the Earth is totally uninhabited.
But of course, this island, like the entire surface of the Earth indeed, even the coldest, driest deserts, is an absolute paradise compared to Mars. We hardly need extra living space on Mars.